Embracing the past isn’t something that most industries do. Technology and progress rule the days of most businesses and few, if any, industries look back at prior innovations with an eye toward resurrecting the past. Interestingly enough, the beer industry has been embracing its past for several years now, and with the Churchkey Can Company’s new flat-top steel cans, 1930s era beer cans are back on the market.
As canning technology has evolved to erase the metallic taste found in canned beer in the past, many brewers have embraced canning over bottling their beer. Canning has many advantages, chiefly that it maintains the beer in optimal condition, preserving it far better from the harmful effects of light than bottles. Additionally, the cans are 100% recyclable (and steel cans have the highest rate of recycling in America of any recyclable product), and the cans are far more portable than bottles. Essentially, canned beer, particularly steel flat-top cans, are the best way to enjoy beer—they chill faster, reduce oxygen exposure, and have a smaller carbon footprint than glass bottles.
Churchkey Can Company may have an interesting package, and opening a beer with a churchkey by punching two holes in the top of the can is an experience I’d never had before—but if the beer isn’t good, it would be a waste. Luckily, Churchkey’s Pilsner-style beer is fantastic and well worth the additional effort to open the can. (As the can says, “It’s worth the effort.”)
Churchkey’s Pilsner is a classic, crisp American lager made with Saaz hops and features a light, grainy flavor profile. It’s the kind of beer I’d imagine sharing with my grandfather in the 1950s after a hard day’s work. Clean, crisp and refreshing, Churchkey is arguably the best American lager on the market now. Its flavor and packaging hearken back to another era, but luckily Churchkey is available in modern times.
Available in six-packs that come with their own churchkey, this is the essential beer for summer and an experience no beer lover should miss.